Coaching by PacificIQ — a Shopify Premier Partner Agency
More Meta spend isn't always the answer.
Sometimes the bottleneck is in the ad account.
Sometimes it isn't. The challenge is knowing the difference.
Before you increase your budget again, let's figure out what's actually causing the slowdown.
✓ Free 30-minute call
✓ No generic audit
✓ No obligation
You're spending more than ever on Meta ads. But results aren't improving.
And you're still looking at the same number.
01
ROAS keeps falling
02
Profit keeps shrinking
03
Nothing seems to stick
What most founders miss
The problem isn't always where it shows up.
When performance starts slipping, most founders look at the ad account. That's understandable. That's where the pain shows up first.
But the problem isn't always sitting inside Ads Manager. Sometimes it's the ads. Sometimes the ads are exposing weaknesses somewhere else in the business.
Free paid media audit
Before you spend more, run this first.
Most ad audits are built to upsell you. Agency audits exist to justify a retainer. Tool audits exist to sell you the tool.
This one doesn't.
It's the same 38-point framework a senior media buyer would use to pressure-test an account before recommending more spend.
Run it yourself and you'll quickly see whether the problem is actually in the ad account, or somewhere else.
What's inside
- 38 operator-level checks
- Account structure
- Creative
- Audience & targeting
- Tracking & attribution
- Numbers & decisions
- Self-score your account in under an hour
The agency trusted by leading DTC brands
You've probably tried some version of this.
01
More budget
No change
02
New creative
No change
03
New agency
No change
04
More traffic
No change
The lever moved
Same spend. Different outcome.
A few years ago, spending more often meant growing more. Today, we're seeing brands increase spend while profit gets squeezed.
Not because they're bad marketers. Because ecommerce got harder. The platforms changed. Consumer behaviour changed.
What used to be an advertising problem can now be a conversion problem. Or a retention problem. Or a margin problem.
Then
2022
Spend more
Grow more
Now
2026
Spend more
Expose problems
THE PROCESS
What happens after you apply.
We'll learn about your business, discuss your goals, and identify where we'd focus first.
If we're the right fit for each other, we'll build a plan, connect you with the right specialists, and help you focus on the priorities that will move the business forward.
01
Apply
02
Discovery Call
03
Strategy & Specialist
04
Start Building
WHY Founders work with us
What we teach on Monday, we tested last week.
EcomIQ is the coaching arm of Pacific IQ, a Shopify Premier Partner agency.
The strategies we recommend come from live client work happening right now.
Not a course. Not a theory. Not something that worked five years ago.
PROOF IT WORKS
Built on experience. Refined through live client work.
Dryft Sleep grew returning customers nearly 60% and tripled subscription revenue, without spending more on adsRead more
- They didn't need more traffic.
- They didn't need more products.
- They didn't need to spend more on ads.
They needed to identify the constraint holding growth back and fix it. That's exactly what we help founders do every day.
+59%
Dryft Sleep's returning customers with no extra ad spend
Hundreds
Brands helped
$98M+
Scaled across Sean's own brands
Get Started Today
Start for free. Scale with us when you're ready.
FAQs
Your Questions
Everything you need to know before applying.
EcomIQ is built for founders in the messy middle. You've proven the brand works, but growth has stalled and you're stuck wearing every hat.
If you're tired of guru advice and want straight answers from operators who've been in your seat, you're in the right place.
An agency runs your channels for you. We help you run them better yourself. You keep ownership of your brand, your data, and your decisions, and you get direct access to operators who've built and scaled real DTC businesses.
No retainers, no handing over the keys, no being account number forty on someone's roster. It's strategy and mentorship from people who've done it, not done-for-you services billed by the hour.
Courses give you content to watch. EcomIQ gives you a specialist working with you, on your actual business twice a month, with Slack access between calls and quarterly strategy sessions. It's about implementation and accountability, not information.
We work with brands on all ecommerce platforms. However, our team specializes in Shopify, and Pacific IQ is a Shopify Premier Partner.
If you're on Shopify, you'll benefit from our deep platform expertise. If you're on another platform, we can still help with channel strategy, retention, and operations, just know our technical recommendations will be strongest for Shopify stores.
You start with a strategy call with a senior coach to set direction and pressure-test your priorities.
From there, you have a call every two weeks with a specialist aligned to your current goals, paid media, email, SEO, or tech, whoever you need most. Those calls focus on the next right step and exactly how to execute it.
Every quarter, you revisit the overall strategy with your senior coach to make sure you're still moving toward your bigger goals.
Yes. Your priorities shift across the year, so your support should too.
One month you might be deep in email re-engagement with Nikoleta, the next focused on Meta scaling with Mason, then SEO with Ava. You're not locked into one specialist or one channel.
ounding cohort members lock in the lowest price EcomIQ will ever offer, for as long as they stay active. Pricing will go up for new members as we add capacity and bring on more specialists. If you join now, your rate doesn't change.
Yes. Most of what we do travels well, Shopify, Meta, Klaviyo, and SEO work the same wherever you sell. If your store and ads are in English and you're selling DTC, we can work together.
Yes, 6months. Month 1 gets you a quick win. Months 2 to 3 are implementation. Months 4 and beyond are where compounding results happen. Real growth takes more than 90 days.